Repeat sponsorship of the annual Welland Floatfest; a key event sponsorship, on site content creation, collaboration with local influencer to run a social media contest in the week leading up to the event, donation of the contest prize and presentation to the winner live at the event. Over 3000 people registered to float, and many more who attended the event. The social media contest was published on partner pages. The contest reached 32K people in the area and our recap video has been seen over 3300 times through our pages.